objective: create a compelling site experience for new insurance buyers.

This internship was one half learning about everything that goes into making a successful website: SEO, Google Analytics, keyword research, page design and targeted marketing copy. Interns took online courses on each of these topics, then reported back to the supervisor.

The other half was applying it to the WeCare website, recommending changes and contributing to content marketing. Using best practices for SEO, keyword research and web design, I created a page in WordPress Divi Builder that educates new insurance buyers on personal articles insurance.

I also participated in a semester-long project to redesign the homepage by adding a search function to simplify the navigation experience.

back to my resume.